Is Persil the old Wisk?

Author: Adelle Purdy V  |  Last update: Wednesday, December 31, 2025

The brand came in a variety of formulations, including "Deep Clean", "High Efficiency", "Fresh Boost" and "Oxi Complete". In June 2016, Henkel acquired Sun Products and discontinued Wisk in favor of its own Persil brand.

Did Persil used to be Wisk?

In June 2016, Henkel acquired Sun Products, the manufacturer of Wisk, and soon discontinued Wisk and replaced it with Persil. Persil ProClean was released in Canada in 2016. Power Pearls and liquid are available, including a Canada-only cold water liquid version.

Is Persil the same as whisk?

Persil is a global laundry brand known for its innovation in stain-removal technology. It is available in the form of washing liquids, capsules and powders and is effective with low-temperature washes. It is sold under the local brand names of Omo, Skip, Breeze, Ala, Wisk, Surf and Rinso in various markets.

What happened to Persil laundry detergent?

Henkel has been doing a rebrand of the All/Persil lines. Typical marketing tactic of shifting things around/changing packaging to increase prices or give you less for the same price. All is now exclusively free + clear detergents. Slightly redesigned packaging and they upped the price.

What happened to Wisk laundry detergent?

Henkel has now bought Sun Products and has decided to discontinue Wisk.

Persil Washing Powder, Out on the street, Oh mum, TV Commercial 1986

Is Wisk detergent still available?

Wisk was an American brand of laundry detergent manufactured in the United States by Unilever (1956 to 2008) and Sun Products (2008 to 2017).

What is the best laundry detergent?

The Best Laundry Detergent
  • Top pick. Tide Ultra Oxi Powder Laundry Detergent. ...
  • Top pick. Tide Free & Gentle Liquid Laundry Detergent. ...
  • Runner-up. Persil Original Liquid Detergent Everyday Clean. ...
  • Best for... Tide Pods Free & Gentle Laundry Detergent. ...
  • Best for... Dirty Labs Free & Clear Bio Laundry Detergent.

What is the Persil controversy?

Persil advert banned for misleading green claims. Unilever's advert for one of its laundry detergents, Persil, has been banned for being misleading about its environmental benefits. The television advert said Persil was "kinder to our planet", and featured children picking up litter on a beach.

Has Persil changed its formula?

I have noticed that the liquid seems to be a little thicker than my current product. Why is that? New Persil has an even richer formulation to provide enhanced performance and is designed to dissolve quickly in the wash. The new, thicker liquid is easier to dose and enables easy pre-treatment.

Do they still make Persil?

Looking for the best laundry detergent for you and your family? Explore Persil's range of Laundry detergents, Capsules, and Powders!

What can you use instead of a Wisk?

Sub in: Two forks.

Whisks add in air when you're blending ingredients such as eggs and whipping cream. If you don't have a whisk handy, you can achieve the same effect by taping together two forks. Find forks with the same-sized handles and tines.

What did Persil claim to do in the 1950s?

Throughout the 1950s and 60s Persil worked on many improvements to the product and the packaging continued to promote the concept that Persil 'washes whiter'.

What is the best Persil detergent?

Persil® ProClean® Stain Fighter is our best product if you want to get to the heart of stubborn stains, as it's formulated with Deep Clean formula and is tough on heavily soiled items, kitchen towels, and almost every sort of stain that manage to end up on your kids' clothing!

What is the new Persil?

Wonder Wash is suitable to be used for full cycles but will be most effective for lightly stained clothes or clothes containing 'invisible' stains on a quick wash. Therefore, recommendation is using this product with quick & cold wash cycles such as 15 min, 20°C and on lightly soiled clothes.

Who makes Kirkland laundry detergent?

Discover why Kirkland laundry detergent is a top-performing yet budget-friendly option. Made by Henkel, it rivals top brands like Persil and All.

Why is it called Persil?

Persil got its name from its original ingredients: 'Per' from Perborate and 'Sil' from Silicate. Originally the Persil powder had to be stirred into a paste before use. Lever Brothers (now known as Unilever) bought the company in 1919 and supplied the product to the UK.

What is so special about Persil?

As a trusted brand in laundry care, Persil® laundry detergent helps keep clothes looking newer for longer versus the leading value detergent. Packed with powerful stain-fighting enzymes to deliver a premium deep clean, Persil® helps protect colors from fading while keeping clothes looking vibrant.

What detergent did Persil replace?

A: I noticed that Persil came on the market when Wisk was no longer available.

What is the best smelling laundry detergent?

Our top picks for the best-smelling laundry detergents of 2025
  • Best Overall. The Laundress Signature Detergent Classic. Read more.
  • Coolest Laundry Care Brand. Dedcool Dedtergent Xtra Milk. Read more.
  • Best Woody Scent. Snif Rain Check Everything Wash. Read more.

Why is Persil better than Tide?

On average, Persil removes an average of 2% more stains than Tide detergents—and that's why it's our top-ranked liquid laundry detergent. Persil has been on sale in the U.S. since mid-2015, but it has long been a best-selling laundry detergent in Europe.

Does Persil detergent fade clothes?

“With deep cleaning power that cleans clothes right on the first wash and helps prevent color fading, Persil® Laundry Detergent aims to help everyone look and feel their best while keeping favorite clothing items looking newer, longer*.”

Who is the Persil guy?

Peter Hermann(I)

What is America's #1 detergent?

America's favorite detergent, Tide, has every laundry detergent you need - whether it's HE detergent or Tide PODS® with Febreze. Learn More. Our heritage - celebrating the last 75 years.

What's the healthiest laundry detergent to use?

The best non-toxic laundry detergent is one that delivers cleanliness to your clothes while ensuring safety and sustainability.
  • NaturOli* (Our Top Pick)
  • Truly Free*
  • Ecos Free & Clear*
  • Meliora Unscented Powder Detergent*
  • Molly's Suds*
  • Aspen*
  • ATTITUDE*
  • Clean Cult*

Why is Tide simply so cheap?

Tide Simply is a value version of Tide that includes less cleaning ingredients to help lower the cost while still providing a very solid clean.

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