Who owns Wisk laundry detergent?

Author: Rick Wisozk  |  Last update: Sunday, April 6, 2025

In September 2008, Vestar Capital Partners acquired the North American (United States, Canada and Puerto Rico) laundry business of Unilever, which included the Wisk, All, Surf, Sunlight, and Snuggle brands. The former Unilever businesses were combined with Huish Detergents, Inc. to form The Sun Products Corporation.

Who bought out Wisk detergent?

History. Wisk was introduced as the first liquid laundry detergent in the United States by Lever Brothers Company in 1956. In 2008, Wisk was purchased by Vestar Capital Partners when Lever Brothers' parent company Unilever divested its North American laundry brands, and it was combined with Huish Detergents, Inc.

Are Persil and Wisk the same?

In June 2016, Henkel acquired Sun Products, the manufacturer of Wisk, and soon discontinued Wisk and replaced it with Persil.

Is Persil the same as whisk?

Persil is a global laundry brand known for its innovation in stain-removal technology. It is available in the form of washing liquids, capsules and powders and is effective with low-temperature washes. It is sold under the local brand names of Omo, Skip, Breeze, Ala, Wisk, Surf and Rinso in various markets.

What is the number one best laundry detergent?

The Best Laundry Detergents, According to Rigorous Testing
  • Best Overall. Tide Hygienic Clean Power Pods. Read more.
  • Best Overall Liquid Laundry Detergent. Persil Advanced Clean Oxi + Odor Power. Read more.
  • Best Overall Powder Laundry Detergent. Tide Plus Bleach Powder Laundry Detergent. Read more.

Whatever Happened To Wisk Detergent

Which is the best laundry detergent?

The best laundry detergents for 2025 are:
  • Best overall – Ineos rhubarb + pomegranate non-bio laundry liquid, 1l: £7, Sainsburys.co.uk.
  • Best budget buy – Morrisons non-bio laundry gel, 720ml: £2.39, Morrisons.com.
  • Best for sensitive skin – Fairy non-bio washing liquid gel, 858ml: £6.50, Tesco.com.

What is America's #1 detergent?

America's favorite detergent, Tide, has every laundry detergent you need - whether it's HE detergent or Tide PODS® with Febreze. Learn More. Our heritage - celebrating the last 75 years.

Who makes Kirkland laundry detergent?

Discover why Kirkland laundry detergent is a top-performing yet budget-friendly option. Made by Henkel, it rivals top brands like Persil and All.

What can you use instead of a Wisk?

Sub in: Two forks.

Whisks add in air when you're blending ingredients such as eggs and whipping cream. If you don't have a whisk handy, you can achieve the same effect by taping together two forks. Find forks with the same-sized handles and tines.

What happened to Persil laundry detergent?

Persil laundry detergent has gotten a facelift. As part of a rebranding effort, the Henkel-owned laundry detergent brand has also rolled out new formulas that help keep clothes looking newer, longer. “Our consumers care about their clothes, and that matters to us,” said Matt Kutnick, marketing director of Persil.

What is the Persil controversy?

Persil advert banned for misleading green claims. Unilever's advert for one of its laundry detergents, Persil, has been banned for being misleading about its environmental benefits. The television advert said Persil was "kinder to our planet", and featured children picking up litter on a beach.

What's the healthiest laundry detergent to use?

The best non-toxic laundry detergent is one that delivers cleanliness to your clothes while ensuring safety and sustainability.
  • NaturOli* (Our Top Pick)
  • Truly Free*
  • Ecos Free & Clear*
  • Meliora Unscented Powder Detergent*
  • Molly's Suds*
  • Aspen*
  • ATTITUDE*
  • Clean Cult*

Do they make Wisk detergent anymore?

Wisk Concentrated Laundry Detergent-discontinued.

What detergent is better than Tide?

On average, Persil removes an average of 2% more stains than Tide detergents—and that's why it's our top-ranked liquid laundry detergent. Persil has been on sale in the U.S. since mid-2015, but it has long been a best-selling laundry detergent in Europe.

What is the best smelling laundry detergent?

Our top picks for the best-smelling laundry detergents of 2025
  • Best Overall. The Laundress Signature Detergent Classic. Read more.
  • Coolest Laundry Care Brand. Dedcool Dedtergent Xtra Milk. Read more.
  • Best Woody Scent. Snif Rain Check Everything Wash. Read more.

Who owns Ariel detergent?

History. It was launched in multiple markets from 1967 to 1969. The brand is owned by American multinational company Procter & Gamble and popular in Mexico, India, and the Philippines.

What is the purpose of WISK?

Whisks are used to blend wet and dry ingredients, like milk and eggs with flour, or to incorporate air into egg whites or heavy cream in order to increase the volume of the mixture and create a pie topping.

What is the meaning of wisk?

to draw, snatch, carry, etc., lightly and rapidly: He whisked the money into his pocket. to whip (eggs, cream, etc.) to a froth with a whisk or beating instrument.

What works like a whisk?

Tape the forks together.

Place them on top of one another with a folded paper towel in between the handles. This paper towel will simple add some space between your forks, which helps add air to the mixture like a standard whisk would.

Who is the best laundry detergent?

The Best Laundry Detergent
  • Top pick. Tide Ultra Oxi Powder Laundry Detergent. ...
  • Top pick. Tide Free & Gentle Liquid Laundry Detergent. ...
  • Runner-up. Persil Original Liquid Detergent Everyday Clean. ...
  • Also great. Tide Pods Free & Gentle Laundry Detergent. ...
  • Also great. Dirty Labs Free & Clear Bio Laundry Detergent.

Are any laundry detergents made in the USA?

While most companies manufacture their detergent sheets overseas to cut back on costs, there are a few brands of detergent sheets that are made in the US. Of those, Clean People has the best cleaning power and is the most affordable, the undisputed best laundry sheets made in USA or Canada.

Who makes Tide?

Tide is an American brand of laundry detergent manufactured and marketed by Procter & Gamble.

What is the most sold detergent in the US?

The Results Are In: Tide is America's #1 Detergent*

What detergent does the NFL use?

The NFL draft starts tonight but the National Football League has already made its No. 1 pick—Tide laundry detergent. Tide is now the "Official Laundry Detergent of the NFL" and all 32 of its teams after the signing of a multi-year deal by the league and Procter & Gamble.

Who makes Persil?

Persil - Laundry Detergent Products - Henkel.

Previous article
Why does my AC start blowing warm after driving for a while?
Next article
Will wet clothes mildew overnight?