When in doubt, white it out. Fixr's surveyed pros believe white paint will sell your home because not only does it provide future buyers with a blank slate, but it gives living rooms a fresh, well-kept appearance that appeals to the masses.
White and cream colors work well
It's the top choice for 61% of experts1 when selling a home. These colors are easy to paint over and reflect light, so your space feels brighter and more versatile.
The most appealing color to paint the inside of a home when selling it is usually a neutral color, such as white, beige, or gray. These colors appeal to the majority of buyers and provide a blank canvas that allows them to easily visualize their own belongings and style in the space.
Beige is replacing gray as a popular interior color, offering warmth and versatility for various design styles. Sandy beige is ideal for creating inviting atmospheres in kitchens, living rooms, and bedrooms, enhancing overall decor without overwhelming the space.
Instead, “recent and prospective homebuyers are willing to offer more money for a home painted in dark, moody colors,” Pendleton said. In fact, dark gray is associated with higher offer prices than white in every room of the home that Zillow studied: the kitchen, living room, bathroom and bedroom.
Shades of emotions: pastel colours are in vogue for 2024
The delicate, relaxing hues of pastel colours are sure to conquer the world of interior design in 2024. From powder pink to mint green, these shades can create a welcoming and soothing atmosphere, bringing a unique sense of personality to all your living spaces.
From oxblood to navy to warm white, these colors create a luxurious look, and there are plenty of ways to infuse your home with them. You could add a large piece of furniture, like a statement couch.
Bright hues and pastel tones, like yellow, orange, pink, and teal, tend to lose their resale value quickly and should be avoided if there's any chance the property will be listed for sale in the future. Bright siding colors are fantastic for adding fun, unique looks, and standout character to a home's exterior.
That's why red is considered the best color for advertising. Red is also the color of danger. If you want to sell “safety,” give up on red.
Neutral colors, such as beige, taupe, and gray, are popular choices that appeal to a wide buyer base. These colors create a classic and timeless look that complements a variety of home styles and landscapes.
A notable study of over 135,000 homes by Zillow Digs found that white and beige exteriors tend to receive the highest boost in resale value. Additionally, gray and blue were also shown to perform well in terms of sale price. On the contrary, homes with a red exterior frequently sold for less.
The most popular colors for exterior house painting in 2024 are expected to be neutral and nature-inspired tones such as Amazing Gray, Pure White, Olympic Range, and Fawn Brindle.
Beige, tan, light brown, light blues, white, and light green
These neutral and earthy tones are not just aesthetically pleasing; they also excel in reflecting sunlight and heat. This reflection reduces damage from UV rays and keeps the paint from fading, cracking, or peeling prematurely.
Gray: Gray has become a popular neutral recently, and for a good reason. It's a sophisticated color that can work with various decor styles. Whether you choose a light or dark gray, it's a timeless color that will never go out of style.
Bugs naturally are attracted to vibrant colors such as orange, yellow, or white. Colours such as blue and green will not register as vividly when viewed in the ultraviolet spectrum, which deters bugs away from those colored items.
Neutral Colors Have the Best Resale Value
A 2019 study by Zillow analyzed over 135,000 photos from sold homes across the United States. The study found that homes with dark gray or light blue-gray exterior colors sold for more than similar homes with other colors.
What Are the Worst Colors for Resale? The most off-putting color for buyers is red, according to the 2024 “Paint and Color Trends Report” from Fixr. For its report, the home remodeling site polled 71 interior designers and home stagers, and 59 percent agreed that red turns away buyers.
Beige is a warmer alternative to gray, making it a great choice for designers who want to create a more cozy and welcoming space.
For 2025, the Pantone Color Institute selects PANTONE 17-1230 Mocha Mousse, a warming, brown hue imbued with richness. It nurtures us with its suggestion of the delectable qualities of chocolate and coffee, answering our desire for comfort.
Hale Navy, Benjamin Moore's iconic gray-blue navy, their best-selling blue color and one of the most popular paint colors on the market today. Nearly an off-black, Hale Navy has gray undertones that coordinate perfectly with neutral colors, especially warm gray or greige.