Overall, greige and white oak offer a timeless elegance and versatility that makes them ideal for the hardwood floors house market. Their neutral tones will blend seamlessly into any home, and their durability ensures that they will last for years to come.
The Best Colors for Different Types of Flooring
Hardwood flooring: Lighter hardwood flooring colors, such as natural oak, ash, and maple, are frequently used. They offer a traditional, timeless appearance that many homebuyers find appealing.
The more expensive flooring upgrades yield the highest returns and appeal most to homebuyers. And hardwood is the clear winner, followed by engineered hardwood and tile. Carpet and luxury vinyl tiles add comparable value, though vinyl is the cheapest option.
The most appealing color to paint the inside of a home when selling it is usually a neutral color, such as white, beige, or gray. These colors appeal to the majority of buyers and provide a blank canvas that allows them to easily visualize their own belongings and style in the space.
Top 6 Most Popular Flooring in New Homes 2025. The most popular flooring in new homes is wood floors, including prefinished hardwood, unfinished hardwood, and engineered wood followed by laminate, luxury vinyl tiles, and luxury vinyl planks.
Warm earthy tones are the most popular floor colorings in 2025, with a rise of light brown, natural wood, dark wood, and white oak flooring. Black floors are considered more unique, yet still popular flooring choices for many.
Do builders use luxury vinyl in high end homes? Hardwood flooring is typically the most popular choice for high end homes. However, some extremely discerning customers request vinyl, particularly if they have children, due to its increased durability.
From oxblood to navy to warm white, these colors create a luxurious look, and there are plenty of ways to infuse your home with them. You could add a large piece of furniture, like a statement couch.
Neutral colors, such as beige, taupe, and gray, are popular choices that appeal to a wide buyer base. These colors create a classic and timeless look that complements a variety of home styles and landscapes.
What Are the Worst Colors for Resale? The most off-putting color for buyers is red, according to the 2024 “Paint and Color Trends Report” from Fixr. For its report, the home remodeling site polled 71 interior designers and home stagers, and 59 percent agreed that red turns away buyers.
Carpet suits bedrooms better, and tile floors work best with kitchen and bathrooms. The main way that flooring affects your home appraisal in this way is by means of consistency. Contrasting floor colors and textures butted up against each other can detract from your home's overall style, and thus it's value.
Light Wood Floors: The Versatile Option
There's something inherently timeless about light wood floors. They bring a sense of freshness, openness, and brightness to any room. Light hardwood floor colors like Maple, Birchwood, and Hickory have a classic appeal that never fades.
Hardwood is a High-End Choice
While new styles of luxury laminate flooring look beautiful, hardwood tends to be the best flooring to increase home value. Made of natural materials, hardwood exudes a luxurious aesthetic in any home whether it's old or brand new.
White is one of the best colors for selling a home because it's simple, timeless, and not influenced by personal taste, which allows potential buyers to see it as their own blank canvas.
Instead, “recent and prospective homebuyers are willing to offer more money for a home painted in dark, moody colors,” Pendleton said. In fact, dark gray is associated with higher offer prices than white in every room of the home that Zillow studied: the kitchen, living room, bathroom and bedroom.
Lighter and More Neutral Colors Help Sell Homes Fast
Lighter colors and neutrals are the safest paint colors to use when selling a house. They're clean, inviting, and practical. They match nearly every darker color and open up a room.
Feng Shui recommends the use of warm and bright colors, as these will bring life and energy to the room. Red is a popular color for Feng Shui, as it is believed to bring luck, wealth, and prosperity. Other warm colors like orange, yellow, or even pink, can be used to brighten and bring energy to a room.
The most popular flooring in new homes has been showing a preference for hardwood and vinyl options, with an increasing trend towards engineered hardwood and luxury vinyl plank flooring. The year has seen a rise in popularity of dark wood, light wood, and grey wood flooring color options.
Does vinyl flooring devalue a home? It's possible. While vinyl plank floors are affordable and versatile, they might not boost your home's resale value like hardwood or tile would.
White oak is a popular choice among interior designers due to its durability and versatility. It has a beautiful, light colour with subtle grain patterns that complement any interior style.