In 2015, COREtec received its first product patent for our 100% waterproof, kidproof, petproof core featured on our Originals collection. In 2016,
COREtec® is a brand name assigned to a class of Luxury Vinyl floor tiles created by USFloors®, now patented and owned by Shaw Industries®.
Customers say the Shaw Primavera vinyl plank flooring is beautiful, easy to install, and durable, making it a popular choice for various home environments. Many appreciate its realistic wood appearance and the comfort it provides underfoot.
Cost: While more affordable than hardwood or stone, COREtec can be pricier than other LVF brands. Not Real Wood or Stone: Although it looks very realistic, it's important to remember that it's not the actual material. Potential for Fading: Over time, prolonged exposure to direct sunlight may cause some fading.
This means that Coretec floors are perfect for high-traffic areas such as kitchens, bathrooms, and entryways. Not only are Coretec vinyl plank floors durable, but they also come in a wide variety of styles and designs.
Is Shaw LVP Better Than COREtec? Hands down, COREtec vinyl flooring is better than the budget lines of Shaw vinyl plank flooring like DuraTru. However, the comparison to Shaw Floorté is much harder to discern.
In 2016, Shaw Industries acquired COREtec, adding us to its portfolio of top-voted flooring brands.
Do not use detergents or abrasive cleaners since these products can leave a dull residue. Use rubbing alcohol (isopropyl alcohol) with a clean white cloth for spots requiring a solvent type cleaner that water and cleaning agents cannot remove.
COREtec Scratchless: Explaining the Benefits
Our PVC-free mineral core construction provides best-in-class scratch protection in an ultra-realistic wood plank visual that's perfect for homes with pets. Durable: Protects against stains, scuffs and scratches and boasts a 30-year scratch warranty.
Shaw Floorté
Shaw Floorté is a premium line of luxury vinyl plank (LVP) flooring known for its exceptional water resistance and durability. It is ideal for busy households, especially those with kids or pets.
Our industry-leading brands include Shaw Floors, COREtec and Anderson Tuftex—all curated for Costco members to deliver the most durable, highest-quality flooring solutions.
Most all COREtec floors feature a Limited Lifetime Residential warranty. Many styles feature competitive commercial warranties and select styles feature a 30-year residential scratch warranty.
All products are designed in the US and manufactured in China. If you want to know what COREtec flooring is, please click on this link.
2. Durability That Lasts. With COREtec Cairo Oak LVP, you're not just getting a floor that looks great—you're getting one that stands the test of time. Thanks to the SPC core, this flooring is resistant to wear and tear, scratches, and even heavy foot traffic.
A global flooring provider. Shaw Industries Group, Inc. supplies carpet, resilient, hardwood, tile and stone, synthetic turf and other specialty products to residential and commercial markets worldwide. We are a wholly owned subsidiary of Berkshire Hathaway, Inc.
The company was acquired by and amalgamated into Rogers Communications in 2023; most operations were rebranded to the Rogers brand beginning in July of that year, with services and sponsorships in former Shaw markets having used the transitional brand Rogers together with Shaw for promotional purposes.
For more than two decades, our parent company Shaw Industries has been committed to sustainable practices. Shaw's brands design products that support overall wellness and clean, healthy homes. All COREtec floors are GREENGUARD Gold certified to give you and your family better peace of mind.
Customers say the Shaw Primavera vinyl plank flooring is beautiful, easy to install, and durable, making it a popular choice for various home environments. Many appreciate its realistic wood appearance and the comfort it provides underfoot.
Yes, if heavy furniture is not properly supported or moved, it can cause permanent damage such as deep indentations, scratches, and tears. Using protective measures like furniture pads, coasters, and sliders can help prevent this.
Warm Oak Tones Replace Grey Floors
The preference for grey, with its understated and neutral character, has gradually waned with time, making way for the resurgence of warm oak tones. This shift reflects a broader desire for a cozier and more inviting atmosphere within living spaces.
Does vinyl flooring devalue a home? It's possible. While vinyl plank floors are affordable and versatile, they might not boost your home's resale value like hardwood or tile would.
Beige Vinyl Floors
If you're looking for a natural and elegant look for your home, beige vinyl flooring is the way to go. This flooring option is perfect for any room in your house, from the living room to the bedroom. Plus, beige vinyl flooring is easy to clean and maintain, and it will give your home a timeless look.